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MGMT 625: Marketing Research

Information and resources helpful to students taking MGMT 625.

Business Information Specialist

Profile Photo
Prof. Heather Howard
she/her

PARRISH CONTACT INFO

Questions, comments, or suggestions...

parrlib@purdue.edu

Telephone: (765) 494-2920

Data Sources Covered in Class

Articles

Company Info

Industry Overviews

Resources for Market Research

Consumer Spending Habits

Demographic Resources

Books on Consumer Spending Habits

Group Activity