MGMT 625: Marketing Research

Market research reports: a wide range of categories like food and beverage, technology and media, heavy industry, life science, consumer goods, and service industries.

Market research reports and consumer data: primarily B2C (business-to-consumer) categories like food and drinks, travel, beauty and personal care, pets, household goods, and retail and apparel.

Demographic, lifestyle, product and brand usage, and advertising media preferences reported by a sample of over 25,000 US consumers.

Web-based mapping, analytics and data visualization of demographic variables, psychographic variables, and business locations. Map any area down to the US census block level. Add map data data variables and create custom reports. Includes MRI-SimmonsLOCAL and EASI customer data.

Data-driven reports on industries. Each report is approximately 30-40 pages in length, providing an authoritative overview of trends, competitive forces, statistics, top companies, and more.

Choose from two main categories. Industry Financial Analysis provides financial ratios and data for industry segments with sales class filters. Industry Market Profile offers demographics, competitors, market volume, and more for the entire US, states, counties, zip codes, cities, and customizable market radius.

An all-purpose, vast business database with thousands of full-text academic journals and mainstream publications. Also includes thousands of case studies, SWOT analyses, industry reports, and a selection of brief company profiles.

A comprehensive business database covering the broadest range of business topics for both academic researchers and professionals in the workplace. In addition to thousands of scholarly journals, includes full articles from The Economist, Financial Times, and Wall Street Journal. Can also be searched as part of the larger ABI/INFORM Collection.

Company financial statements, ratios, and other quantitative data. Other information includes but is not limited to SEC filings, analyst reports, executive/board biographies and compensation details, and historical daily stock pricing back to 1925.

Market research reports: a wide range of categories like aerospace and defense, automotive and transportation, consumer products, healthcare, energy and power systems, and measurement and instrumentation.

AGRICOLA serves as the catalog and index to the collections of the National Agricultural Library, as well as a primary public source for world-wide access to agricultural information. The database covers materials in all formats and periods, including printed works from as far back as the 15th century. The records describe publications and resources encompassing all aspects of agriculture and allied disciplines, including animal and veterinary sciences, entomology, plant sciences, forestry, aquaculture and fisheries, farming and farming systems, agricultural economics, extension and education, food and human nutrition, and earth and environmental sciences.

A portal for entrepreneurs containing business plans, entrepreneurial articles, small business forms and related information. Includes small business encyclopedias.

An all-purpose, vast business database with thousands of full-text academic journals and mainstream publications. Also includes thousands of case studies, SWOT analyses, industry reports, and a selection of brief company profiles.

Trade and industry-specific publications that cover trends, product launches, and other key contexts. Can also be searched as part of the larger ABI/INFORM Collection.

Provides comprehensive full text coverage for regional business publications, incorporating 75 business news magazines, newspapers and newswires from all metropolitan and rural areas within the United States.

Use this search to aggregate information from Nexis Uni about companies. Choose "Company Dossier" from the menu at the top of the page to access the company search page.

Aggregates company profiles, business news, and industry reports.

An all-purpose, vast business database with thousands of full-text academic journals and mainstream publications. Also includes thousands of case studies, SWOT analyses, industry reports, and a selection of brief company profiles.

Full-text access to top national and international newspapers including the Wall Street Journal, newswires, business journals, and a limited number of market research reports. Updated daily.

Choose from two main categories. Industry Financial Analysis provides financial ratios and data for industry segments with sales class filters. Industry Market Profile offers demographics, competitors, market volume, and more for the entire US, states, counties, zip codes, cities, and customizable market radius.

An all-purpose, vast business database with thousands of full-text academic journals and mainstream publications. Also includes thousands of case studies, SWOT analyses, industry reports, and a selection of brief company profiles.

Data-driven reports on industries. Each report is approximately 30-40 pages in length, providing an authoritative overview of trends, competitive forces, statistics, top companies, and more.

Aggregates company profiles, business news, and industry reports.

Aggregates industry reports, company profiles, and job-seeker resources.

Market research reports: a wide range of categories like food and beverage, technology and media, heavy industry, life science, consumer goods, and service industries.

Demographic, lifestyle, product and brand usage, and advertising media preferences reported by a sample of over 25,000 US consumers.

Market research reports and consumer data: primarily B2C (business-to-consumer) categories like food and drinks, travel, beauty and personal care, pets, household goods, and retail and apparel.

Web-based mapping, analytics and data visualization of demographic variables, psychographic variables, and business locations. Map any area down to the US census block level. Add map data data variables and create custom reports. Includes MRI-SimmonsLOCAL and EASI customer data.

Choose from two main categories. Industry Financial Analysis provides financial ratios and data for industry segments with sales class filters. Industry Market Profile offers demographics, competitors, market volume, and more for the entire US, states, counties, zip codes, cities, and customizable market radius.

Data-driven reports on industries. Each report is approximately 30-40 pages in length, providing an authoritative overview of trends, competitive forces, statistics, top companies, and more.

Aggregates industry reports, company profiles, and job-seeker resources.

Aggregates industry reports, economic information, and consumer information by region and country with global coverage.

Search, sort, and export a variety of information from multiple premier directories - use this database to locate approximately 460,000 international and U.S. national, regional, state, and local nonprofit membership organizations in all fields, including IRS data on U.S. 501(c) nonprofit organizations. The database is also used to monitor association trends; identify related associations; networking and making professional contacts; marketing to associations, their members and markets.
Includes:
Biography and Genealogy Master Index
Encyclopedia of Associations: International Organizations
Encyclopedia of Associations: National Organizations of the U.S.
Encyclopedia of Associations: Regional, State and Local Organizations
National Directory of Nonprofit Organizations

Demographic, lifestyle, product and brand usage, and advertising media preferences reported by a sample of over 25,000 US consumers.

Web-based mapping, analytics and data visualization of demographic variables, psychographic variables, and business locations. Map any area down to the US census block level. Add map data data variables and create custom reports. Includes MRI-SimmonsLOCAL and EASI customer data.

Web-based mapping, analytics and data visualization of demographic variables, psychographic variables, and business locations. Map any area down to the US census block level. Add map data data variables and create custom reports. Includes MRI-SimmonsLOCAL and EASI customer data.